Lesson 15 · By Greg Starmack
Not Every Good Conversation Needs an Immediate Outcome.

Not every good conversation needs an immediate outcome.
I’ll admit it. When I hear the word “networking,” I sometimes picture a room full of people trying to figure out who can do what for whom.
That’s never been my favorite way to get to know someone.
The relationships I value most began with a real conversation. Sometimes it was about business. Sometimes it wandered well beyond business. Either way, someone took the time to listen, ask a good question, and share a little of themselves.
There wasn’t always a project waiting at the end of it. And there didn’t need to be.
In my experience, people remember how a conversation felt long after they’ve forgotten what was on your business card. They remember whether you were curious about their work or simply waiting for a chance to talk about yours.
Over time, those conversations turn into trust. You keep in touch. You make an introduction when you can. You offer a perspective when it might help. And yes, sometimes you find a way to work together.
But you can’t rush to that part.
Maybe the best way to build a network is to stop treating every conversation like it has to lead somewhere.
Start with a good cup of coffee. See where it goes.
